Color Impact 2025 Layouts Social Media Templates
After developing a brand kit and a full identity system for the event, it was time to implement them in a comprehensive marketing campaign. To minimize ad spending, the post format allowed ISCC’s existing followers to receive rolling updates about the upcoming conference. Layouts were designed to hold comprehensive information while maintaining a clean, contained look. A tightly managed posting schedule supported a continuous stream of content that could be produced in bulk and rolled out gradually.
Organization: Inter-Society Color Council Social Platforms: Instagram, Facebook, LinkedIn Tools Used: Adobe Illustrator, Canva, Meta Business Suite Number of Posts: 35 posts Number of Layouts: 59 layouts Rollout:  November 2024 – June 2025
Call for Papers As an interdisciplinary conference, curated starting points for each area of the industry were shared to spark interest and encourage paper submissions.

Color Shifts Exhibit One section of the conference was dedicated to the Color Shifts exhibit, so a series of posts with unique visual motifs highlighted the jurors and the exhibit’s history.
Pre-Conference Workshops The significant pre-conference workshops received a full treatment, with carousels offering an initial feed-friendly preview followed by comprehensive event information. Afternoon Short Courses Varied title lengths posed a challenge in laying out this post series, so each post was anchored around the headshot to create a consistent, satisfying swipe. Keynote Speakers A bold, warm orange framed the conference’s VIP slots, the keynote speakers, creating a clear communication hierarchy that highlighted the stars of the event. Conference Information Single carousel posts provided a centralized cluster of necessary information for attendees directly in their feeds, reducing searching and increasing awareness.
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